Search Engine Optimization Madness
July 30, 2010 by admin
Filed under SEO Program
I once read that the definition of insanity is doing the same thing over and over again and expecting to get different results. I think that many new and old web masters need to be shown this statement. Many people are doing the same old seo tactics and not making any head way. This article was written to cover the fundamentals of what a web site’s seo campaign should look like.
The first thing a new web master needs to do is to ensure that all of his on page optimization has been done. This includes setting up proper headings, meta tags, and internal linking structure. It is not a good idea to start working on back links until this step has been done. However, many web masters try to do just this and later wonder why their web site is not ranking well.
Next the web master needs to come up with some good white hat search engine optimization strategies for increasing the back links to their web site. Submitting to big paid directories like Best Of The Web, JoeAnt, and the Yahoo directory should be done before going into paid niche directories. After the DMOZ and all of the other free directories can be submitted to at a manual submission rate.
Next you’ll want to write some great articles to submit to the article directories. These can be great for both building links and generating traffic via click throughs from your article. Writing articles will also make you appear as an expert in your field, rather than just some guy or girl trying to sell stuff through the Internet.
Following this you can go ahead and start posting in relevant forums and blogs to further your traffic generating and back link building practices. Posting in forums is also usefull for getting closer to your prospects and learning what you can do to earn their business. One fantastic Minnesota seo company tells us that using forums for site feedback can be invaluable.
Once you’ve taken these steps you can go ahead and try some of the other techniques like video creation and press releases. Taking on some extra seo work can really change your rankings from average to superb.
I hope you found this article useful. Feel free to bookmark this article and come back to it whenever you like.
